Finds up to 40% faster ways around the city while directly reducing CO2 emissions: plans to expand across North America this year
FOR IMMEDIATE RELEASE
Vancouver, BC – With Metro Vancouverites back to their work and school commutes this month, Cowlines, the multimodal transportation app set to revolutionize urban mobility, ease congestion and reduce greenhouse gases from transportation, launches in the App Store today.
Since the launch of its beta program in March of this year, the Cowlines app has been consistently beating Google Maps when it comes to car-free travel time around Vancouver and the Fraser Valley, regularly delivering up to 40% faster trips around the Lower Mainland. By providing three route options: fastest, cheapest, best, it gives commuters more choice and allows people to track verifiable CO2 emissions so they can choose the most environmentally friendly transportation options.
“We chose to launch in Vancouver to support the Greenest City 2020 initiative and because the environment here is geared towards environmentally conscious policies. Vancouver is a living city, it’s transit-friendly and is also considered the car-sharing capital of North America”, said David Oliver, Greenlines Co-founder and CEO. “Cowlines enables a modal shift, from private vehicles to shared mobility, which is key to help the city achieve its strategic targets in emissions reductions in transportation.”
Greenlines’ GHG Modal Shift Optimization Methodology, the first globally, enables transportation providers as well as Governments to track and report on achieved GHG emissions reductions in the diverse transportation sector. By doing so, it opens up the opportunity for a cost effective evaluation of transportation solutions towards strategic GHG emission reductions targets in the transportation sector.
In the Lower Mainland, Cowlines currently integrates TransLink, West Coast Express, BC Transit, Modo Car Co-op, Mobi bikes, Aquabus, False Creek Ferries and taxis. Ride-hailing services like Uber and Lyft are already integrated in the platform and will be available in the app once BC approves them. In preparation for expansion across North America, Cowlines has integrated hundreds of public transit agencies, bike sharing programs, car sharing, ride-hailing, taxis and many others. Cities around the world, from Jakarta to New Delhi have expressed interest in deploying as soon as possible.
Cowlines, run by the Vancouver start-up Greenlines Technology Inc., operates as the Amazon of transportation with a goal of revolutionizing the way people move around cities by seamlessly integrating transportation options offered by multiple providers. It is the only app that combines multiple modes of transport into one multimodal trip, while directly reducing CO2 emissions as you move.
Multimodal travel is in the limelight as the European Commission named 2018 the “Year of Multimodality” and the British Parliament launched an inquiry to explore multimodal transport solutions. In BC, TransLink has launched 'Seamless Mobility" as their first open innovation call, specifically looking to deploy multimodal platforms such as Cowlines in Metro Vancouver. Greenlines is also participating in the Smart Cities Challenge with several BC municipalities. The US Smart Cities Challenge winner, Columbus, Ohio, won based on their focus on multimodal transportation.
“It’s the first time someone has put all the transportation pieces together. This technology is a creative way of viewing mobility and it’s what sets Cowlines apart from other transportation innovations,” said Greenlines Co-Owner and Chief Strategy Officer Jonathan Whitworth. “Cowlines does two simple things, it makes peoples’ lives easier and it reduces greenhouse gas emissions, and those two things really have a global impact.”
Within six months, the Cowlines app will be available in cities with a cumulative population of more than 60 million people, including the metro regions of Seattle, Portland, Los Angeles, San Francisco, San Jose, Oakland, San Diego, Toronto, and NYC. An Android version is also slated to be available next year.
The name Cowlines comes from the term “cowlines” or “cowpaths” used by city planners to design the optimal paths in places such as parks, etc, mimicking the behaviour of cows when they roam across an open field.
David Oliver, Co-Founder and CEO Greenlines Technology Inc. &
Jonathan Whitworth, Co-Owner and Chief Strategy Officer Greenlines Technology Inc. are both available for interviews.
To arrange, please contact:
About Greenlines Technology, Inc.:
Greenlines Technology is a Vancouver-based technology company revolutionizing urban mobility by accelerating the transition to sustainable transportation. Our groundbreaking trip planning app, “Cowlines”, provides users with the optimal way around cities by combining any mode of transport available into a single, multimodal trip. By shifting users towards more sustainable transport modes on every trip, we achieve a direct reduction of the carbon footprint for each app user.
Follow Cowlines on: